As Creative Director, I led the comprehensive website rebranding and digital refresh of Stratford Hall—an effort to bridge its historic significance with a modern, inclusive visual language. The project encompassed a full website redesign, event and promotional collateral, and a video campaign that positioned Stratford Hall as a living cultural destination rather than a static historic landmark.
I directed the creative strategy from concept to completion, overseeing art direction, photography, and cross-platform storytelling to ensure visual and narrative cohesion. Collaborating with Mars Chocolate and Chef Chris Scott, we developed promotional materials and multimedia assets that elevated Stratford Hall’s culinary and experiential events, blending heritage with contemporary hospitality appeal.
The redesigned website emphasized accessibility, clarity, and emotion—offering intuitive navigation and a refreshed visual hierarchy inspired by Stratford’s architecture and landscape. Paired with updated print and video campaigns, this new brand experience expanded audience reach, strengthened digital engagement, and revitalized visitor perception—ultimately increasing event participation and establishing Stratford Hall as a vibrant, forward-facing historic destination.